We highlighted The Top 25 YouTube Influencers Who Built Personal Empires about six months ago. PewDiePie, aka Felix Arvid Ulf Kjellberg, was at the top of that ranking by a wide margin. While PewDiePie is doing well in 2022, he had a difficult year in 2017. He was never far from controversy or being accused of upsetting someone. His popularity suffered as a result of being in the spotlight. His channel lost 2 million subscribers before rebounding to its current 105 million.
While a temporary loss of 2 million subscribers might have upset a more mortal YouTuber, PewDiePie is unlikely to have slept well. He must be pleased that the focus is shifting away from his controversies and toward Logan Poole’s. With a massive fan base and a YouTube channel in its seventh year, PewDiePie is sure to be financially secure.
What Are PewDiePie’s Most Promising Years?
Between 2010 and 2011, PewDiePie‘s fame climbed steadily. By December 2011, he had 60,000 subscribers. His channel’s development accelerated in 2012, and he achieved 1 million subscribers in July 2012, more than doubling to 2 million by September of that year. He joined Maker Studios in December 2012, and money probably began to trickle in.
In February 2013, his fan base surpassed 5 million. With an amazing 10 million followers, he surpassed Jenna Marbles to become YouTube’s second most popular channel in June. On August 15, 2013, PewDiePie dethroned Smosh as the undisputed YouTube Number One. On November 1, 2013, he became the first YouTube channel to exceed 15 million followers.
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According to the Wall Street Journal, he earned $4 million in 2013. He then confirmed in a video that this assessment was reasonably accurate. In 2014, PewDiePie was able to diversify by airing videos of a co-hosted series, BroKen, on MLG.tv. In 2014, he added 14 million new customers.
In 2015 and 2016, he continued to vary his internet activity. Many of these were profitable. At this point, he launched his channel on YouTube Red, the subscription service offered by YouTube. In late October 2015, he published This Book Loves You. PewDiePie has 50 million subscribers by the end of 2016, which was previously unheard of.
While there is little doubt that PewDiePie’s Net Worth increased between 2013 and 2016, it will have stagnated slightly following a difficult and contentious 2017. The year began with him losing his number one spot in Total Video Views to T-series, an Indian musical label. T-Series now has 20.2 billion total views, much above PewDiePie’s 15.7 million. For Video Views, PewDiePie is also on the verge of being surpassed by Justin Bieber’s official Vevo channel.
In 2017, PewDiePie received a lot of backlash for some of his non-PC statements in his videos. The most visible controversy occurred when he paid a handful of people on Fiverr to post the message “Death to all Jews” on a banner in the background of one of his movies.
He appeared to be constantly on the defensive when addressing racist claims. The Wall Street Journal covered PewDiePie’s case extensively, reporting on the incident. Throughout the year, he was accused of racism on numerous occasions.
Maker Studios, which is owned by Disney, severed relations with him in early 2017, and he has not been a part of a multi-channel network since. Google removed him from their Google Preferred advertising program and canceled his YouTube Red series “Scare PewDiePie.” These acts will have hampered his ability to generate income.
What Is PewDiePie’s Net Worth?
Clearly, Felix is the only person who is aware of PewDiePie’s net worth. However, several attempts to estimate it has been done in recent years. His earnings increased year after year from 2010 through 2016, when Forbes said he was YouTube’s highest earner, earning $15 million that year.
PewDiePie’s net worth is variously estimated online. This should come as no surprise given that they are simply estimations. While it is reasonably easy to estimate his income, it is more difficult to predict how much he has spent throughout the years. PewDiePie’s net worth is expected to be $35-$55 million in 2022.
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